Red 2024 Ford F-150 Towing a Boat by a Lake

Official 2024 Ford F-150 Release Date, Features and Design

What’s New for the 2024 Ford F-150?

The Ford F-150 is an automotive icon and has lent itself to the expression – Built Ford Tough® – that many of us have come to love and the latest entry in the Ford F-Series lineup will deliver a brand-new experience at Broadway by Bergstrom Automotive in Green Bay, WI. The 2024 Ford F-150 features a refreshed design template with purpose-built technology, a refined cabin, updated powertrains and more. If you have asked – what’s new for the 2024 Ford F-150 – this review of the 2024 Ford F-150 release date, features and design will answer your questions.



When Will the 2024 Ford F-150 Be Available at Dealerships?

The 2024 Ford F-150 will check all the boxes from hard work on the jobsite to weekend adventures at the cabin with nine trim levels to choose from – XL, STX, Lariat, King Ranch, Platinum, Tremor, Raptor and Raptor R – with a base price tag of $36,570. The updated Ford F-150 Tremor is built for the trail and will feature a modular front bumper with a Tarnished Dark Anodized and Carbon Black colors, a Coast-to-Coast grille with Active Orange color accents, Tremor running boards, exterior Tremor decals, an exclusive Tremor interior and an available WARN Performance Winch Kit. Brand-new 2024 Ford F-150 models are expected to arrive at Broadway by Bergstrom Automotive in Early 2024.

Person Sitting in the Bed of 2024 Ford F-150 at a Campsite
Gray 2024 Ford F-150 Tremor Front Exterior on a Rocky Trail

What Are the 2024 Ford F-150 Engine Options?

Power is a trademark of the 2024 Ford F-150 and it will feature an updated powertrain lineup. The latest Ford F-150 will replace the outgoing 290-horsepower 3.3-liter V-6 with a more powerful and more efficient 325-horsepower 2.7-liter EcoBoost® V-6 that is married to a standard 10-speed automatic transmission as the standard powertrain. Additional engine options include a 5.0-liter V-8, a 3.5-liter EcoBoost® V-6, the Raptor High-Output 450-horsepower 3.5-liter EcoBoost® V-6 and the Raptor R 700-horsepower 5.2-liter Supercharged V-8. The popular 430-horsepower 3.5-liter PowerBoost® Hybrid V-6 engine will be available in more trim levels – XLT, Lariat, King Ranch and Platinum – in the new model year. When equipped for towing, the Ford F-150 can tow up to 13,500 pounds of cargo with a maximum payload of 2,455 pounds. 

Woman Driving a 2024 Ford F-150
Man Loading Cargo in 2024 Ford F-150 with Pro Access Tailgate

What Are the 2024 Ford F-150 Features and Technology?

The 2024 Ford F-150 is loaded with purposeful technology and features that can be implemented to make your pickup truck everything you need for work or play. A central 12-inch Ford SYNC® 4 touchscreen infotainment system and 12-inch LCD digital instrument cluster are standard fixtures in the brand-new Ford F-150 to keep you connected no matter where adventure leads. When you have work to do on the jobsite that requires electricity, the available Pro Power Onboard feature provides portable power with 2.0-kW, 2.4-kW and 7.2-kW power levels. The Ford Pro Access Tailgate is an available integrated swing gate that can open up to 100 degrees to give you better access to the truck bed. Additional features you will love in the 2024 Ford F-150 include an available Head-Up Display, Stolen Vehicle Services, Ford BlueCruise hands-free driving tech and much more.


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Do you have your heart set on a brand-new Ford pickup truck? You may ask – what’s new for the 2024 Ford F-150 – and we can help at Broadway by Bergstrom Automotive in Green Bay, WI. Contact our dealership team today to get pre-financed for a brand-new Ford car, truck or SUV!